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Template family: Facts

What happens if

A concrete physical scenario, the obvious answer killed inside three seconds, then the real mechanism. The curiosity gap only holds if the viewer's own guess is taken off the table early.

The beat structure

Where each beat starts, as a share of the video's running time.

  1. 1.Hook0%
  2. 2.Setup12%
  3. 3.Mechanism30%
  4. 4.Turn60%
  5. 5.Payoff88%

Measured retention

Not enough videos yet to publish a number