Template family: Story
The mistake that cost me
A specific, quantified error told against yourself. The number in the hook is the whole contract: it promises the viewer the mistake is real and worth not repeating.
The beat structure
Where each beat starts, as a share of the video's running time.
- 1.Hook0%
- 2.Setup15%
- 3.Mechanism40%
- 4.Turn70%
- 5.Payoff88%
Measured retention
Not enough videos yet to publish a number